Problem :
Synnex Metrodata Indonesia launched the SMI Solution Day event across multiple cities, including Surabaya, Makassar, and Medan, requiring a strong promotional strategy for the Pre-Launch, Grand Launch, and After Launch phases.

Solutions :
To maximize visibility, we crafted high-quality, engaging ad visuals and optimized META ads through precise targeting focused on the IT industry and brand-related audiences. This strategic approach enhanced audience engagement and expanded event reach.

Result :
As a result, the campaign successfully generated 10 million total awareness across four event phases, with an impressive 5% average CTR.